Design for people and planet.

Websites, campaigns, and tools for NGOs, vegan brands, and mindful businesses.

Minimal, empathetic, and visually pleasing ethical design that actually works.

About Empathy

Design for people and planet — practical, kind, and clear.

We work with NGOs, vegan and ethical brands, wellness and mindfulness teams, and cannabis projects that care about humans and habitats. Minimal systems, generous human detail.

Our Ethos

Empathy began as a quiet refusal: to stop building fast things that make people anxious. We believe that design is not only how something looks, but how it feels to think inside it. Our process emphasizes care;for users, content, and code, because every interaction is a small human moment. We work with NGOs, cultural projects, educators, and ethical businesses. Most of our clients share a single trait: they want to make clarity contagious.

How We Work

We start by asking simple questions: What are you really trying to say? What can we remove? How should it feel to arrive here? From there, we move through research, structure, and design in overlapping cycles; small, reversible steps instead of grand reveals. The result is work that grows from understanding, not urgency. All projects are built with open standards, privacy-first tools, and sustainable hosting. We collaborate with specialists when needed: writers, developers, illustrators — but always keep one principle intact: the experience should breathe.

Empathy Is a Practice

It’s not a brand posture. It’s a way of working: listening first, shaping later. Our best outcomes happen when design disappears into what it was meant to serve.

Ideas, not egos; meaning, not metrics.